Convergence Culture Intro

Convergence Culture Introduction

Main Point:
I believe that the main point of the introduction to Convergence Culture is basically to get across the meaning of the main points the author will be taking into more detail later in the book. It seems that there is a general description of the three main concepts which include media convergence, participatory culture, and collective intelligence. Jenkins provides a simple definition of convergence and how it ties into the other two concepts.

Quotes:
-“In the world of media convergence, every important story gets told, every brand gets sold, and every consumer gets courted across multiple media platforms.”
-“The circulation of media content—across media systems, competing media economies, and national borders—depends heavily on consumers’ active participation.”

Real World Connection:
In my second quote it talks about consumer participation in the circulation of media content and how important it is. This is very true in American society because we seem to only see or hear popular content. A prime example is in the radio, we usually only here the songs that are very popular at the current time.

Weinberger Connection:
Weinberger and Jenkins talk about seem to talk about some similar points and one of the connections I made was about consumer participation. Weinberger talks about how the consumer is becoming more and more vital to today’s world of technology and it seems that Jenkins is introducing the same concept in his ideas surrounding convergence.